At LouisvilleBeer.com: "No worth without principle."

My first of two September columns is up at LouisvilleBeer.com, and it's an explanation of festival strategy in a context of principle. Not a single Beer Advocate review was harmed in writing this piece. My columns at LouisvilleBeer.com appear monthly, on the 1st and 15th.

No worth without principle

Louisville’s annual Brew at the Zoo (BATZ) has come and gone, and while by most accounts it was bigger than ever in 2013, fair-minded observers can (and will) differ as to whether it was “better” this time around. So it goes, and I can’t offer a valid opinion, seeing as my weekend was spent in Lafayette, Indiana. NABC participated in the 2nd annual, Indiana-craft-only Beers Across the Wabash festival, and a wonderful time was had by all.

At this juncture some might ask, and plausibly: But Roger, you always claim to be a localist, and Lafayette is three hours away – so exactly how is that local?

There are different answers for that sort of question, some serious and others more light-hearted, as in “local is anywhere I happen to be drinking.”