Showing posts with label retro beer. Show all posts
Showing posts with label retro beer. Show all posts

Sunday, August 26, 2018

BEER WITH A SOCIALIST: There's a place for retro beers, but for better or worse, they don't taste the same as they once did.

New Albany retro, lost to history.

Recently I indulged a digression about Falls City in both old and new incarnations, and my friend Scott pointed to something that may be worth a second look.

My question is, are any of the retro beers actually the exact same recipes as when we were teens or has our tastes changed as we have aged? City, Pabst, Sterling were undrinkable to me then. Just nasty like Miller Lite still is today. Stroh's was okay. That was my beer for a few years before I went up to Miller High Life.

Following is my answer, right or wrong, without having done the slightest research on the matter.

To me, it's just common beer sense that many, if not all, of the contemporary "retro" beer brands have little in common with their foundational predecessors.

By "retro" beer, we're pinpointing those brands available regionally (some were national brands) prior to the craft beer era, ones that ceased to exist for a time and since have been revived, almost always as brewed at a location other than their original brewery site.

Obviously, the beer portfolios of BudMillerCoors cannot be considered "retro" according to this definition, as they've continued in production since the end of Prohibition, and throughout the modern era. Granted, their multiple brewing locations muddy the waters, but not too much. The point is their continuity.

Conversely, a panoply of beers -- dozens nowadays, including Stroh's, Schlitz, Hamm's, Narragansett, Sterling, Champagne Velvet, and yes, even Falls City -- were born at a particular brewery, enjoyed long life spans and generated iconic branding that remains familiar, but they've long since ceased being brewed "at home," so to speak. They disappeared from sight, if not always in totality, and have been brought back to leverage the adjective "iconic" in terms of marketing, not to rediscover the original recipe.

Any way you look at it, there's almost no way these recipes could taste the same, even if they are the same on paper.

For one, even the Budweiser purportedly brewed in St. Louis according the the same formulation as used 125 years ago isn't the same now as then, because the barley and hops have evolved over this span of time. The same goes for everything we as humans consume. Does chicken today taste like it did in Mark Twain's day? Selective breeding and hybridization suggest it's highly unlikely.

There's also a slightly more obtuse consideration, although I believe it to be merited. I've been rereading Michael Jackson's Great Beers of Belgium, which the Beer Hunter published in 1992, with several updated editions appearing prior to his death in 2007.

Intentionally avoiding depth of detail in the interest of an overview, and acknowledging the passage of time, Jackson notes that numerous factors enter into a beer's flavor profile, including the obvious choices of malt and hops, but also water softness or hardness (nowadays adjustable through water treatment), as well as the chosen yeast, this being perhaps the least understood element on the part of beer drinkers who aren't well versed about beer making.

In short, while much of modern brewing history centers on the application of science to make yeast behave predictably, they remain living creatures with habits and eccentricities of their own. Jackson observes that in traditional brewery settings like Belgium during the period of his visits -- think of old industrial architecture and not the pristine operating theater of a modern hospital -- yeasts would come to adapt to their variable surroundings.

The same basic yeast strain carried to a different brewery eventually would adjust to the new environment; given that we're speaking of ales fermented at a higher temperature, these yeasts would contribute to the ultimate flavor profile of an individual beer, and if the same strain was used to brew more than one beer, there'd be a "house character" of sorts across the whole of the product line.

While it's true that the art of lager brewing advanced across the planet as a way of standardizing brewing science and reducing these eventualities, it isn't far-fetched to imagine that especially in the period prior to Prohibition, America's lager beer makers benefited from a similar serendipity, their recipes and yeast-driven house character coming into being just like at the Belgian breweries surveyed by Jackson.

Whether or not "fire brewing" in the context of Stroh's (direct flame on the kettle as opposed to jacketed heat) caused hot spots and added a little something caramelized to the finished beer, the brewery's choice of yeast probably did. Fast-forwarding, one might take today's Stroh's or leave it, but neither the yeast nor the "fire" process is the same in the reconstituted brand. 

At this precise moment, writing on a Sunday morning, I can distinctly recall what these beers mentioned by Scott tasted like when I was younger. He's correct in saying that our ability to taste is altered as we age, but this does not compromise my memories.

These brands had a definable house character. There was a Stroh's flavor, and a Sterling flavor, and a Budweiser flavor, and I always could pick them out. Some I liked, others not.

A few months back I drank a little 7-ounce bottle of Miller High Life, and it tasted largely the way I remember it from high school. However, the Stroh's we're carrying at Pints&union does not taste the way it did when I sat at the bar of Lanesville's K&H Cafe in the mid-1980s with my friend Doc Holliday and drained the night away, at least until he retreated back up the hill to Maverick Mountain and I navigated the corn fields home to Georgetown.

Miller High Life may have been tweaked and adjusted, but there is a continuity in the way it is brewed. Stroh's almost completely disappeared and was passed around from speculator to speculator. By the 1980s, the same was true of beers like Falls City and Sterling. They'd stopped being brewed at their "home" breweries, been reduced to bundles of discounted marketing imagery, and sold to whomever might squeeze a few more dollars from the bastardization before the older generation of loyalists died.

When these brands returned to liquid form and once again were real, tactile beverages capable of being discerned by human palates, and not merely the offspring of advertising wearables, there no longer existed any connection between what they had been and what they had become. Any seasoned contract brewer capable of rendering batches of competently rendered lager might now affix stylish old labels and roll out six new/old beers from the very same vat.

They'd be perfectly and professionally drinkable, just decidedly indistinct, and if tasted blind, it's doubtful many of us could tell the difference.

Or, they might use 6-row barley malt, corn or rice, and make an honest effort to more accurately recapture the older formulations. Still, I suspect that once lost, the genuine and individualistic house character of these old imperial warhorses -- those unique traits that made them taste the way they did before adulteration, debilitation and decline rendered them moot -- is gone forever.

Hence the conundrum. A beer like today's Falls City Classic Pilsner tastes nothing like the original ideal of its predecessor, but it tastes far better than its predecessor did during the death throes in the 1970s and 1980s. To me, the best example of this is Pabst Blue Ribbon. Today's PBR, the delight of hipsters and throwbackers, doesn't taste like PBR used to.

Not at all.

Rewind to 1980, and you'd find Pabst to be a forceful, float-a-penny-on-top, full-flavored concoction. You might not like the house character, but it could not be denied. It ran through all of Pabst's beers at the time. These days, it cannot be discerned at all, and the overall viscosity of everyday PBR matches that of the 1980s-era light Pabst.

I'm not sure there is a conclusion to any of this apart from one's own personal perspective and pocketbook.

The reason why Stroh's, Old Style and Little Kings are available at Pints&union is that I drank them in days of youth. Only the latter tastes close to my memory of it, but they're all quite drinkable, as is the Falls City Classic Pilsner on draft. I still prefer Pilsner Urquell.

And there you have it.

Saturday, August 11, 2018

BEER WITH A SOCIALIST: In consideration of Falls City Classic Pilsner, on tap now at Pints&union.


It's always best to start at the beginning, and so it might help to know that the term "Falls City" predates those beers bearing its name, as Thomas Jefferson himself explains.

The Ohio is the most beautiful river on earth. Its current gentle, waters clear, and bosom smooth and unbroken by rocks and rapids, a single instance only excepted.

This single instance of interruption during 981 miles of passage to the Mississippi occurs where Louisville came to be. On the Indiana side, a state park marks the spot.

The Falls of the Ohio ... was the only navigational barrier on the river in earlier times. The falls were a series of rapids formed by the relatively recent erosion of the Ohio River operating on 386-million-year-old Devonian hard limestone rock shelves. Louisville, Kentucky, and the associated Indiana communities—Jeffersonville, Clarksville, and New Albany—all owe their existence as communities to the falls, as the navigational obstacles the falls presented meant that late-18th-century and early- to late-19th-century river traffic could benefit from local expertise in navigating the 26-foot (7.9 m) drop made by the river over a distance of two miles (3 km).

It's the Falls City as the sobriquet applies to Louisville alone, and Falls Cities in the sense of the bigger Kentucky city taken together with the three smaller ones in Indiana. It was inevitable that beer would become involved with the hard work of portage, or the act of conveying boats and/or their cargoes between navigable stretches of the river.

Falls City Brewing Co. was formed in 1905 by a collection of saloon owners and grocers who were in protest of the Central Consumers Company alliance formed by several larger Louisville brewers, which had essentially monopolized beer sales in the city. This group of plucky businessmen combined forces and built a 75,000-barrel brewery at Thirtieth Street and West Broadway downtown, next to Southern Railroad.

It should be noted that a number of smaller operations brewed beer under the name Falls City well ahead of this brewery’s launch; as breweries opened, closed, reopened and changed hands in the 1800s, a number of names came and went.

The "new" Falls City dates to 2010, and Pints&union is a whopping two weeks old; it only seems like it's been since 1905.

We've had a good reception at Pints&union for Falls City Classic Pilsner, and in a moment, I'll throw it over to Kevin Gibson to learn why this beer has reappeared in metro Louisville and it being poured at places like ours.

In the patois of the present, Falls City Classic Pilsner might be described as a "throwback" or "retro" beer, although perhaps the word "reincarnation" better describes the phenomenon of your grandfather's beer coming back to life for new generation of beer drinkers.

Before returning to the City story, let's rewind to September of 2008 for background on how beers like Pabst, Stroh's and Hamm's came to emulate Lazerus and be with us all over again.

RETRO BEER, by Don Russell (All About Beer)

... “It takes you back to a happy time, a time of less-hectic, calmer life,” said Scott Baver, whose Legacy Brewing Co. has begun brewing its own retro, Reading Premium.

Reading gets its name from the Berks County, PA, town 60 miles west of Philadelphia, where Legacy has been making full-flavored beers, including Hedonism and Midnight Wit, for the past five years. Though he sells plenty of those craft brands throughout the mid-Atlantic, Baver said he’s always been troubled by a common refrain from bar owners:

“Howcum you guys can’t make a ‘regular’ beer that the average person can drink?”

Instead of lecturing the bartender on the wonders of handcrafted ales, Baver responded by reviving the old Reading brand—a local favorite until it shutdown in the mid-1970s. “It was a no-brainer,” he said. “Ninety percent of the bars in the area still had all the Reading Premium point-of-sales material hanging up.”

Baver knew locals would go nuts for the beer. In less than a year, it was out-selling Legacy in Berks County. “I keep meeting people who tell me, ‘My grandpop used to drink it—I’ll drink one for him.’ Then, after they taste it, they find out the beer is pretty good.”

Oddly enough, the beer has legs. It sells well throughout Philadelphia, and last spring Baver sent two pallets of six-packs to Boston, where he said it sold out in two weeks. “Retro is very cool, right now,” Baver said. “You see it in art, the way people dress. I stopped in one place in South Philly, and the bartender looked like he was from a ‘70s porn movie.”

I hadn't planned on putting Falls City Classic Pilsner on tap at Pints&union, and to be honest, it had escaped my scrutiny apart from a wee taste at the Fest of Ale back in June. Then by sheer chance I ran into Travis (our local rep) while shopping at Kroger, and after chatting with him, decided to give it a shot, but not before dropping into Bridge Liquors to pick up a six-pack of cans.

For research purposes only, of course.

Here's Kevin with the background. I'm not going to lie to you; to me, part of the charm of Falls City Classic Pilsner is its lower price point, but if the beer didn't taste good, this wouldn't be enough to persuade me. It's a solid and tasty lager, and we'll give it a good, long run on draft to see if a following develops.

Falls City Brewing to turn back clock Saturday, release Classic Pilsner in throwback cans, by Kevin Gibson (Insider Louisville)

... A first taste of the beer reveals that brewer Cameron Finnis achieved exactly what Falls City set out to do: create a clean, basic, easy-drinking American pilsner that should appeal to a wide variety of palates.

For those put off by the big flavors of craft beer, this one will be an easy drinker.