Showing posts with label swill walk. Show all posts
Showing posts with label swill walk. Show all posts

Friday, October 10, 2014

It's the Harvest Homecoming Friday, dear -- and that means it's time for the Swill Walk.


Yesterday: Where to find better beer in downtown New Albany during the Harvest Homecoming onslaught.

The essay below was written and published at NAC in 2007, a full year before NABC staged its first Fringe Fest "alternative" at the Day Old Bread Store, which had just started to be remodeled in anticipation of Bank Street Brewhouse.

Seven editions of Fringe Fest later, we've never really been considered part of the Swill Walk's route. For this, I'm suitably grateful. BSB is perfectly content to offer a variant of the daily program, and to serve those in search of good beer -- like the visitor from Indianapolis yesterday, who came to the taproom for a Progressive Pint, not realizing Harvest Homecoming was in progress.

He asked me, "What have you done with your nice downtown"?

"It's our own peculiar institution," I replied.

And then there's the Swill Walk. Now we rewind, back to a time before Obama was around to blame for the prevailing stupidity of white people.

Has anything changed?

---

Harvest Homecoming's "swill walk" emblematic of clashing demographics.

New Albany’s annual Harvest Homecoming festival started life quite small and inconspicuously four decades ago, and it has since grown into what its organizers claim is the second largest gathering of its type in the state of Indiana, trailing only the Indianapolis 500 celebration.

There are numerous themed events for two weeks preceding the yearly parade, then four “booth days” during which streets in the heart of New Albany’s historic business district are closed, yielding to what amounts to an enormous food court with games, information and music thrown in for good measure. At its best, the ideal of Harvest Homecoming is civic-minded and predominantly local in nature, with generations frequenting the same rolled oyster booth or chicken dinner emporium run by the same church or charity.

When Harvest Homecoming took its embryonic shape in the late 1960’s, and unbeknownst to most people living at the time, New Albany’s downtown was about to commence a long, painful and degrading descent into dormancy. As my ruminations today are not intended to constitute an essay about the familiar phenomenon of inner-city urban decay, I’ll leave it at that, and observe that Harvest Homecoming’s governing committee might plausibly say that for a long period of time, certainly by the 1990’s, the festival was about the only game going downtown.

Harvest Homecoming has been planned accordingly. Now, with stirrings of downtown revitalization far too strong to be ignored, the plan likely will have to be modified in coming years. Unfortunately, a case can be made that Harvest Homecoming’s demographic and the demographic spearheading downtown revitalization are heading in opposite directions, with potential difficulties that might as well be addressed now rather than later.

For those who have glimpsed a bit of the planet outside New Albany, and who have had the good fortune to be exposed to post-secondary education and its expansion of consciousness, there almost inevitably exists a measure of ambivalence about Harvest Homecoming as the institution has evolved – some would say “devolved – over the years. This ambivalence does not imply rejection of it, but simply a recognition that sometimes the closer one is to something, the harder it is to see how it really looks.

The festival’s stewards are “lifer” volunteers who work hard year-round, and while any fair critique of their performance might point to a deeply ingrained conservatism and a general reluctance to think outside the Bud, their fundamental aim of maintaining a family-oriented annual celebration is admirable.

Admirable, yes, but certainly not easy to ensure, and no single Harvest Homecoming “event” grandly compromises the committee’s goal of a family friendly festival like the Friday afternoon “beer walk,” which might be termed the “swill walk,” and so I think I will call it that.

From the outset, make no mistake: The official Harvest Homecoming committee is no friend of the swill walk, and bristles when people contact the organizers for information about it. Although in the past, I merely shrugged and considered the committee’s attitude toward the swill walk to be an extension of its customary stodginess on other matters, this year I made it a point to observe the swill walk in progress.

It isn’t a pretty picture.

In fact, the swill walk is a civic embarrassment, and as part and parcel of a litigious society, it’s probably only a matter of time before something ugly occurs and the torts begin flying. Speaking personally, at a time when many in my sector of the beer business are trying to raise the bar when it comes to responsible beer consumption, the swill walk sadly reminds us that neo-Prohibitionists occasionally have something approximating a valid point, and that the activities of the nation’s mass-market swill merchants are as much of a daily threat to our ability to offer the populace a changed paradigm as those who would eliminate alcohol entirely on grounds of its intrinsic “evil.”

Like many other aspects of life, there surely are evils intrinsic to the consumption of beer. Most of us are devoted to the ideal of lessening these, so why encourage their exaltation?

The way it works is this. Every year on the Friday afternoon of Harvest Homecoming, a “style” show is held at the riverfront “beer tent” (“swill tent” is more like it) during lunchtime, and the show’s conclusion is the unofficial signal for hundreds of people to begin, or in many cases to continue, drinking -- while traversing a jagged route through the blocked-off and humanity-packed downtown streets where food and activity booths hold sway.

The ubiquity of gratis Anheuser-Busch advertising paraphernalia, which is generated in-house at the local wholesaler at a scale that would humble the propagandistic Communist and Fascist regimes of old, provides ample evidence as to the underlying grease that lubricates the phenomenon of the swill walk, namely, that the local A-B wholesaler has agreed not to cash the checks written to pay for two-story-tall stacks of Bud Light until the week following the festival’s conclusion, something that is of borderline legality in the state of Indiana.

Meanwhile, duly oiled, the denizens of the swill walk surge through the most congested harvest Homecoming area, participants stumbling from one bar to the next, slamming liquor shots and chugging beer from cans that are seldom recycled while screaming obscenities in proximity to children, then urinating in places that even someone like me – a veteran of Oktoberfest in Munich and Pamplona’s festival of San Fermin – is hard pressed to imagine.

Once I saw a port-a-can being nearly toppled by drunks. Around the corner, bikers clad in ominous black costumes queued a short block away from where this year’s “teen scene” stage was erected. How Pamplona manages to achieve a balance between its children and an invading wave of Euro trash is beyond me; perhaps we might ask, because the New Albany way doesn’t seem to be working.

The family-unfriendly effect of all this is hard to exaggerate in print, and when taken in the context of an overall festival that sadly has devolved over the decades into low, lower and lowest common denominators – a metaphor applicable to the city as a whole – it’s frustrating, indeed, to witness the chaos and know that I’m in the same business.

I’m neither naïve, nor out to bring the furies crashing down on the urine-stained drunks gracefully bellowing at each other during the swill walk. It is not my intention to frown on the profit motives of downtown bar owners, who probably reap several weeks of revenue in three days during Harvest Homecoming, and who are happy to accept largesse as offered by wholesalers eager to see the cash registers hum.

Of course, I well understand that my “good beer” segment of the marketplace is small, but I also maintain that this niche is upwardly mobile and in keeping with humanity’s constructive (as opposed to anarchic) instincts, and furthermore, that it is capable of sense and sensibility in addition to windfall weekend profits.

If NABC’s projected downtown brewing project comes to fruition, we hope to be able to illustrate that beer quality can be good, not bland, and that better beer can be consumed responsibly in a wholesome, entertaining and better atmosphere – which, after all, is the lesson any thinking human being takes away after sitting for a couple of hours drinking beer in a Bavarian beer garden, with playground equipment and young children generally in close proximity. Our future beer sales during Harvest Homecoming will be contained and controlled as far as humanly possible, and we’ll try to offer a higher common denominator. We may fail, but we’ll try.

Disclaimers aside, and in spite of my reluctance to tempt unfavorable karma by saying it aloud, the swill walk that takes place during Harvest Homecoming is aided and abetted by a blind eye to illegality, and while I can understand this coming from the local gendarmes, I find it curious that the state tolerates it.

You’re free to disagree. On this call, I suspect many of you will.

Tuesday, October 08, 2013

Now hear this: 2013 Indie "good beer" walk destinations in downtown NA during Harvest Homecoming.


Harvest Homecoming begins in earnest this week, and of course there'll be much talk about the annual "swill walk" on Friday. Following is a typically hurried and inexact guide to establishments downtown that will be staging special events during the annual inundation -- and some that will be sticking to the program as usual. What they have in common (we hope) is the availability of better beer -- or in the winery's case, vino.

Add to this list by commenting here or at Facebook

NABC Bank Street Brewhouse: Our Fringe Fest (episode six) through Saturday, with food, beer, and music. Look for the release of Hoosier Daddy and the annual fresh-hopped Wet Knobs Harvest Hop Ale.

Wick's Pizza: Music under the big top in the parking lot. NABC's draft truck, Rosa L. Stumblebus, will aid in the dispensing of beer at the Wick’s fete. Black & Blue Grass and Naughty Girl will be pouring from Rosa, while inside the bricks and mortar, Strassen Bräu.

Feast BBQ: Ryan sez, "Happy Harvest Homecoming. Join us for better sandwiches than you'll find from a both and more craft beer choices."

Habana Blues Tapas Restaurant: Leo says that Habana Blues will be introducing its new Kentucky Mojito.

The Exchange pub + kitchen: "Harvest Homecoming is finally here, and to celebrate we're throwing an outdoor party (Octobierfest) on Friday and Saturday in the parking lot of The Exchange pub + kitchen, featuring live music, beer, wine, spirits, amazing food, and a few other special things we'll be announcing this week. Tell your friends and help spread the word."

Cafe 27 American Bistro: The Parking Lot Party ... "All harvest long we will be partying it up, serving great food and spirits inside and outside in the tent with great live entertainment ... Please check out our schedule of events."

The Irish Exit and Dillinger'sHarvestPalooza ... no details yet.

The Warehouse Hookah Bar & Cafe: Business as usual.

River City Winery: Gary Humphrey says business as usual at the winery as Harvest Homecoming takes on a very personal meaning for him because it's grape-picking time.

La Bocca ... "We have a tent in front of the restaurant and we turn the actual restaurant into a bar all weekend."

Dragon King's Daughter:
JR's Pub:
Keg Liquors:
DP Updogs
Toast on Market
Louis Le Francais

Saturday, October 05, 2013

REWOUND for 2013: Revisiting the Swill Walk (2007).

As the white-bread Bicentennial Junta parties like it’s 1913, the city of New Albany somehow continues to inch forward, into a future that we seem intent on ignoring. As urbanist Brent Toderian has said, "Leadership is about addressing the 8 most frustrating words in the English language - 'we could never do that in our city.'" 

Yep. We can't do it in New Albany because our euphemistically termed civic leaders "just never had to think about this." In the end, the 6th district CM who used the words "no brainer" to describe a $20 million parks project was correct, though not for the right reasons. 

Are they ever the right reasons? There are times when one questions how we manage forward progress at all, but somehow we do.

Harvest Homecoming, our most reliable indicator of deeply ingrained civic conservatism, lies just ahead. Indeed, the carbohydrates are massing as I write. This year, amid the autumnal New Albany family tradition, Bank Street Brewhouse will continue its own alternative of Fringe Fest (volume six) during booth days, with beer, food, music and more, offering a calculated contrast to the prevailing bedlam. As always, we’ll be intently watching on Friday afternoon (October 11) to see how much of the sodden “beer walk” crowd spills over into our aerie of opposing yeast cultures. 

We will greet them with drams of Hoosier Daddy and a message: Yes, we CAN get better.



The following essay originally was published at the conclusion of Harvest Homecoming, 2007. Six years later, how much has changed?

---

Harvest Homecoming's "swill walk" emblematic of clashing demographics.

New Albany’s annual Harvest Homecoming festival started life quite small and inconspicuously four decades ago, and it has since grown into what its organizers claim is the second largest gathering of its type in the state of Indiana, trailing only the Indianapolis 500 celebration.

There are numerous themed events for two weeks preceding the yearly parade, then four “booth days” during which streets in the heart of New Albany’s historic business district are closed, yielding to what amounts to an enormous food court with games, information and music thrown in for good measure. At its best, the ideal of Harvest Homecoming is civic-minded and predominantly local in nature, with generations frequenting the same rolled oyster booth or chicken dinner emporium run by the same church or charity.

When Harvest Homecoming took its embryonic shape in the late 1960’s, and unbeknownst to most people living at the time, New Albany’s downtown was about to commence a long, painful and degrading descent into dormancy. As my ruminations today are not intended to constitute an essay about the familiar phenomenon of inner-city urban decay, I’ll leave it at that, and observe that Harvest Homecoming’s governing committee might plausibly say that for a long period of time, certainly by the 1990’s, the festival was about the only game going downtown.

Harvest Homecoming has been planned accordingly. Now, with stirrings of downtown revitalization far too strong to be ignored, the plan likely will have to be modified in coming years. Unfortunately, a case can be made that Harvest Homecoming’s demographic and the demographic spearheading downtown revitalization are heading in opposite directions, with potential difficulties that might as well be addressed now rather than later.

For those who have glimpsed a bit of the planet outside New Albany, and who have had the good fortune to be exposed to post-secondary education and its expansion of consciousness, there almost inevitably exists a measure of ambivalence about Harvest Homecoming as the institution has evolved – some would say “devolved – over the years. This ambivalence does not imply rejection of it, but simply a recognition that sometimes the closer one is to something, the harder it is to see how it really looks.

The festival’s stewards are “lifer” volunteers who work hard year-round, and while any fair critique of their performance might point to a deeply ingrained conservatism and a general reluctance to think outside the Bud, their fundamental aim of maintaining a family-oriented annual celebration is admirable.

Admirable, yes, but certainly not easy to ensure, and no single Harvest Homecoming “event” grandly compromises the committee’s goal of a family friendly festival like the Friday afternoon “beer walk,” which might be termed the “swill walk,” and so I think I will call it that.

From the outset, make no mistake: The official Harvest Homecoming committee is no friend of the swill walk, and bristles when people contact the organizers for information about it. Although in the past, I merely shrugged and considered the committee’s attitude toward the swill walk to be an extension of its customary stodginess on other matters, this year I made it a point to observe the swill walk in progress.

The committee is right on target. It isn’t a pretty picture. In fact, the swill walk is a civic embarrassment, and as part and parcel of a litigious society, it’s probably only a matter of time before something ugly occurs and the torts begin flying. Speaking personally, at a time when many in my sector of the beer business are trying to raise the bar when it comes to responsible beer consumption, the swill walk sadly reminds us that neo-Prohibitionists occasionally have something approximating a valid point, and that the activities of the nation’s mass-market swill merchants are as much of a daily threat to our ability to offer the populace a changed paradigm as those who would eliminate alcohol entirely on grounds of its intrinsic “evil.”

Like many other aspects of life, there surely are evils intrinsic to the consumption of beer. Most of us are devoted to the ideal of lessening these, so why encourage their exaltation?

The way it works is this. Every year on the Friday afternoon of Harvest Homecoming, a “style” show is held at the riverfront “beer tent” (“swill tent” is more like it) during lunchtime, and the show’s conclusion is the unofficial signal for hundreds of people to begin, or in many cases to continue, drinking while traversing a jagged route through the blocked-off and humanity-packed downtown streets where food and activity booths hold sway.

The ubiquity of gratis Anheuser-Busch advertising paraphernalia, which is generated in-house at the local wholesaler at a scale that would humble the propagandistic Communist and Fascist regimes of old, provides ample evidence as to the underlying grease that lubricates the phenomenon of the swill walk, namely, that the local A-B wholesaler has agreed not to cash the checks written to pay for two-story-tall stacks of Bud Light until the week following the festival’s conclusion, something that is of borderline legality in the state of Indiana.

Meanwhile, duly oiled, the denizens of the swill walk surge through the most congested harvest Homecoming area, participants stumbling from one bar to the next, slamming liquor shots and chugging beer from cans that are seldom recycled while screaming obscenities in proximity to children, then urinating in places that even someone like me – a veteran of Oktoberfest in Munich and Pamplona’s festival of San Fermin – is hard pressed to imagine.

Once I saw a port-a-can being nearly toppled by drunks. Around the corner, bikers clad in ominous black costumes queued a short block away from where this year’s “teen scene” stage was erected. How Pamplona manages to achieve a balance between its children and an invading wave of Euro trash is beyond me; perhaps we might ask, because the New Albany way doesn’t seem to be working.

The family-unfriendly effect of all this is hard to exaggerate in print, and when taken in the context of an overall festival that sadly has devolved over the decades into low, lower and lowest common denominators – a metaphor applicable to the city as a whole – it’s frustrating, indeed, to witness the chaos and know that I’m in the same business.

I’m neither naïve, nor out to bring the furies crashing down on the urine-stained drunks gracefully bellowing at each other during the swill walk. It is not my intention to frown on the profit motives of downtown bar owners, who probably reap several weeks of revenue in three days during Harvest Homecoming, and who are happy to accept largesse as offered by wholesalers eager to see the cash registers hum.

Of course, I well understand that my “good beer” segment of the marketplace is small, but I also maintain that this niche is upwardly mobile and in keeping with humanity’s constructive (as opposed to anarchic) instincts, and furthermore, that it is capable of sense and sensibility in addition to windfall weekend profits.

If NABC’s projected downtown brewing project comes to fruition, we hope to be able to illustrate that beer quality can be good, not bland, and that better beer can be consumed responsibly in a wholesome, entertaining and better atmosphere – which, after all, is the lesson any thinking human being takes away after sitting for a couple of hours drinking beer in a Bavarian beer garden, with playground equipment and young children generally in close proximity. Our future beer sales during Harvest Homecoming will be contained and controlled as far as humanly possible, and we’ll try to offer a higher common denominator. We may fail, but we’ll try.

Disclaimers aside, and in spite of my reluctance to tempt unfavorable karma by saying it aloud, the swill walk that takes place during Harvest Homecoming is aided and abetted by a blind eye to illegality, and while I can understand this coming from the local gendarmes, I find it curious that the state tolerates it.

You’re free to disagree. On this call, I suspect many of you will.

Thursday, October 11, 2012

Indie beer walk destinations in downtown NA during Harvest Homecoming.

Harvest Homecoming begins today, and you'll hear much about the annual "beer walk" tomorrow. Interestingly, Irish Exit posted an "alternative" list of indie beer destinations on its window the other day, and in an effort to provide information, following is a hurried and inexact guide to establishments downtown that will be serving better beer (and wine) during the annual inundation. Add to it by commenting here or at Facebook

Bank Street Brewhouse: Fringe Fest through Saturday; food, beer, art and music.

Exchange Pub + Kitchen: "We will be hosting our first downtown event this weekend at Harvest Homecoming, dubbed "Oktobier-Fest" @ The Exchange. This will be an outdoor festival in the parking lot next to our soon to be new location at 118 W. Main St., right next to Feast BBQ. We hope to have the front of our building open to tour and see how construction is moving along. Draft lineup for the weekend include Rivertown Pumpkin, Brooklyn Octoberfest, Hacker Pschorr Oktoberfest, Spaten Optimator, Victory Hop Devil, and NABC Hoosier Daddy. Great food and live music all day and night. Gates open @ noon both Friday and Saturday. So come out and join us in downtown New Albany for a great weekend."

Feast BBQ: "Happy Harvest Homecoming. Join us for better sandwiches than you'll find from a both and more craft beer choices, including NABC Black & Blue Grass."

Habana Blues Tapas Restaurant usually has a half-dozen craft beers on tap, with this on Facebook today: "Patio open..come and join harvest home coming with us and this weekend we r presenting our new 5 DOLLARS BLOODY MARY SALAD BAR..EVERY WEEKEND STARTING AT 11AM."

Irish Exit: HarvestPalooza @ The Irish Exit: Live music. Also, The Warehouse Hookah Bar & Cafe is open for business on State Street.

Keg Liquors

River City Winery: Live music with Butch Rice (tonight), The Traveling Mojos (Friday night) and Roz Tate (Saturday). Located on Pearl Street.

Wick's Pizza: They'll be doing something special, but I don't know exactly what. Located on State Street near the YMCA.

Here is a list of indies for which I have no information. Apologies if I've forgotten anyone; this was a rush job.

JR's Pub
La Bocca
La Rosita's
DP Updogs
Toast on Market

Louis Le Francais

Saturday, September 29, 2012

REWIND: Revisiting the Swill Walk (2007).

As the Bicentennial Junta parties like it’s 1913, and New Albania prepares to stroke its inner racist by voting for the leadership potential of Mitt Romney’s bank accounts, the city somehow continues to inch into the future. There are times when one questions how we manage forward progress, but we do.

Harvest Homecoming, our most reliable indicator of deeply ingrained civic conservatism, lies just ahead. Indeed, the carbohydrates are massing as I write. In 2011, the Sherman Minton Bridge’s early September closure may or may not have impacted attendance, but weather was ideal and crowds seemed as sizeable as always.

This year, amid the autumnal New Albany family tradition, Bank Street Brewhouse will continue its own alternative of Fringe Fest (volume five) during booth days, with beer, food, music and more, offering a calculated contrast to the prevailing bedlam. As always, we’ll be intently watching on Friday afternoon (October 12) to see how much of the sodden “beer walk” crowd spills over into our aerie of opposing yeast cultures. We will greet them with drams of Hoosier Daddy and a message:


The following essay originally was published at the conclusion of Harvest Homecoming, 2007. Half a decade later, how much has changed?

---

Harvest Homecoming's "swill walk" emblematic of clashing demographics.

New Albany’s annual Harvest Homecoming festival started life quite small and inconspicuously four decades ago, and it has since grown into what its organizers claim is the second largest gathering of its type in the state of Indiana, trailing only the Indianapolis 500 celebration.

There are numerous themed events for two weeks preceding the yearly parade, then four “booth days” during which streets in the heart of New Albany’s historic business district are closed, yielding to what amounts to an enormous food court with games, information and music thrown in for good measure. At its best, the ideal of Harvest Homecoming is civic-minded and predominantly local in nature, with generations frequenting the same rolled oyster booth or chicken dinner emporium run by the same church or charity.

When Harvest Homecoming took its embryonic shape in the late 1960’s, and unbeknownst to most people living at the time, New Albany’s downtown was about to commence a long, painful and degrading descent into dormancy. As my ruminations today are not intended to constitute an essay about the familiar phenomenon of inner-city urban decay, I’ll leave it at that, and observe that Harvest Homecoming’s governing committee might plausibly say that for a long period of time, certainly by the 1990’s, the festival was about the only game going downtown.

Harvest Homecoming has been planned accordingly. Now, with stirrings of downtown revitalization far too strong to be ignored, the plan likely will have to be modified in coming years. Unfortunately, a case can be made that Harvest Homecoming’s demographic and the demographic spearheading downtown revitalization are heading in opposite directions, with potential difficulties that might as well be addressed now rather than later.

For those who have glimpsed a bit of the planet outside New Albany, and who have had the good fortune to be exposed to post-secondary education and its expansion of consciousness, there almost inevitably exists a measure of ambivalence about Harvest Homecoming as the institution has evolved – some would say “devolved – over the years. This ambivalence does not imply rejection of it, but simply a recognition that sometimes the closer one is to something, the harder it is to see how it really looks.

The festival’s stewards are “lifer” volunteers who work hard year-round, and while any fair critique of their performance might point to a deeply ingrained conservatism and a general reluctance to think outside the Bud, their fundamental aim of maintaining a family-oriented annual celebration is admirable.

Admirable, yes, but certainly not easy to ensure, and no single Harvest Homecoming “event” grandly compromises the committee’s goal of a family friendly festival like the Friday afternoon “beer walk,” which might be termed the “swill walk,” and so I think I will call it that.

From the outset, make no mistake: The official Harvest Homecoming committee is no friend of the swill walk, and bristles when people contact the organizers for information about it. Although in the past, I merely shrugged and considered the committee’s attitude toward the swill walk to be an extension of its customary stodginess on other matters, this year I made it a point to observe the swill walk in progress.

The committee is right on target. It isn’t a pretty picture. In fact, the swill walk is a civic embarrassment, and as part and parcel of a litigious society, it’s probably only a matter of time before something ugly occurs and the torts begin flying. Speaking personally, at a time when many in my sector of the beer business are trying to raise the bar when it comes to responsible beer consumption, the swill walk sadly reminds us that neo-Prohibitionists occasionally have something approximating a valid point, and that the activities of the nation’s mass-market swill merchants are as much of a daily threat to our ability to offer the populace a changed paradigm as those who would eliminate alcohol entirely on grounds of its intrinsic “evil.”

Like many other aspects of life, there surely are evils intrinsic to the consumption of beer. Most of us are devoted to the ideal of lessening these, so why encourage their exaltation?

The way it works is this. Every year on the Friday afternoon of Harvest Homecoming, a “style” show is held at the riverfront “beer tent” (“swill tent” is more like it) during lunchtime, and the show’s conclusion is the unofficial signal for hundreds of people to begin, or in many cases to continue, drinking while traversing a jagged route through the blocked-off and humanity-packed downtown streets where food and activity booths hold sway.

The ubiquity of gratis Anheuser-Busch advertising paraphernalia, which is generated in-house at the local wholesaler at a scale that would humble the propagandistic Communist and Fascist regimes of old, provides ample evidence as to the underlying grease that lubricates the phenomenon of the swill walk, namely, that the local A-B wholesaler has agreed not to cash the checks written to pay for two-story-tall stacks of Bud Light until the week following the festival’s conclusion, something that is of borderline legality in the state of Indiana.

Meanwhile, duly oiled, the denizens of the swill walk surge through the most congested harvest Homecoming area, participants stumbling from one bar to the next, slamming liquor shots and chugging beer from cans that are seldom recycled while screaming obscenities in proximity to children, then urinating in places that even someone like me – a veteran of Oktoberfest in Munich and Pamplona’s festival of San Fermin – is hard pressed to imagine.

Once I saw a port-a-can being nearly toppled by drunks. Around the corner, bikers clad in ominous black costumes queued a short block away from where this year’s “teen scene” stage was erected. How Pamplona manages to achieve a balance between its children and an invading wave of Euro trash is beyond me; perhaps we might ask, because the New Albany way doesn’t seem to be working.

The family-unfriendly effect of all this is hard to exaggerate in print, and when taken in the context of an overall festival that sadly has devolved over the decades into low, lower and lowest common denominators – a metaphor applicable to the city as a whole – it’s frustrating, indeed, to witness the chaos and know that I’m in the same business.

I’m neither naïve, nor out to bring the furies crashing down on the urine-stained drunks gracefully bellowing at each other during the swill walk. It is not my intention to frown on the profit motives of downtown bar owners, who probably reap several weeks of revenue in three days during Harvest Homecoming, and who are happy to accept largesse as offered by wholesalers eager to see the cash registers hum.

Of course, I well understand that my “good beer” segment of the marketplace is small, but I also maintain that this niche is upwardly mobile and in keeping with humanity’s constructive (as opposed to anarchic) instincts, and furthermore, that it is capable of sense and sensibility in addition to windfall weekend profits.

If NABC’s projected downtown brewing project comes to fruition, we hope to be able to illustrate that beer quality can be good, not bland, and that better beer can be consumed responsibly in a wholesome, entertaining and better atmosphere – which, after all, is the lesson any thinking human being takes away after sitting for a couple of hours drinking beer in a Bavarian beer garden, with playground equipment and young children generally in close proximity. Our future beer sales during Harvest Homecoming will be contained and controlled as far as humanly possible, and we’ll try to offer a higher common denominator. We may fail, but we’ll try.

Disclaimers aside, and in spite of my reluctance to tempt unfavorable karma by saying it aloud, the swill walk that takes place during Harvest Homecoming is aided and abetted by a blind eye to illegality, and while I can understand this coming from the local gendarmes, I find it curious that the state tolerates it.

You’re free to disagree. On this call, I suspect many of you will.

Thursday, September 29, 2011

ON THE AVENUES: Revisiting the Swill Walk.

ON THE AVENUES: Revisiting the Swill Walk.
A weekly web column by Roger A. Baylor.
Apart from the calendar on soon-to-be-former councilman Steve Price’s wall, the rest of New Albania is muddling through the year 2011, and now the city’s single greatest, sure-fire indicator of a year about to pass is about to begin.

That’s right: It’s Harvest Homecoming time again.

This year, the festival has been discussed in an entirely new context thanks to the Sherman Minton Bridge’s early September closure, and as we await requisite structural inspections, predict tea leaf readings and tolerate Kerry Stemler’s transparent glee that the public’s transportation hardship will ensure his repressive tolling regime in the future, there's beer to drink.

But in all likelihood, there’ll still be large crowds for Harvest Homecoming in spite of the closure. After all, it’s a New Albanian family tradition. Down at the Taxpayers’ Memorial Patio, NABC will stage its fourth Fringe Fest during booth days, and as before, we’ll be watching on Friday afternoon to see how much of the “beer walk” crowd spills over into our zone of opposing yeast cultures.

The following was originally published here at the conclusion of Harvest Homecoming, 2007. Four years later, how much has changed?


---

Harvest Homecoming's "swill walk" emblematic of clashing demographics.

New Albany’s annual Harvest Homecoming festival started life quite small and inconspicuously four decades ago, and it has since grown into what its organizers claim is the second largest gathering of its type in the state of Indiana, trailing only the Indianapolis 500 celebration.

There are numerous themed events for two weeks preceding the yearly parade, then four “booth days” during which streets in the heart of New Albany’s historic business district are closed, yielding to what amounts to an enormous food court with games, information and music thrown in for good measure. At its best, the ideal of Harvest Homecoming is civic-minded and predominantly local in nature, with generations frequenting the same rolled oyster booth or chicken dinner emporium run by the same church or charity.

When Harvest Homecoming took its embryonic shape in the late 1960’s, and unbeknownst to most people living at the time, New Albany’s downtown was about to commence a long, painful and degrading descent into dormancy. As my ruminations today are not intended to constitute an essay about the familiar phenomenon of inner-city urban decay, I’ll leave it at that, and observe that Harvest Homecoming’s governing committee might plausibly say that for a long period of time, certainly by the 1990’s, the festival was about the only game going downtown.

Harvest Homecoming has been planned accordingly. Now, with stirrings of downtown revitalization far too strong to be ignored, the plan likely will have to be modified in coming years. Unfortunately, a case can be made that Harvest Homecoming’s demographic and the demographic spearheading downtown revitalization are heading in opposite directions, with potential difficulties that might as well be addressed now rather than later.

For those who have glimpsed a bit of the planet outside New Albany, and who have had the good fortune to be exposed to post-secondary education and its expansion of consciousness, there almost inevitably exists a measure of ambivalence about Harvest Homecoming as the institution has evolved – some would say “devolved – over the years. This ambivalence does not imply rejection of it, but simply a recognition that sometimes the closer one is to something, the harder it is to see how it really looks.

The festival’s stewards are “lifer” volunteers who work hard year-round, and while any fair critique of their performance might point to a deeply ingrained conservatism and a general reluctance to think outside the Bud, their fundamental aim of maintaining a family-oriented annual celebration is admirable.

Admirable, yes, but certainly not easy to ensure, and no single Harvest Homecoming “event” grandly compromises the committee’s goal of a family friendly festival like the Friday afternoon “beer walk,” which might be termed the “swill walk,” and so I think I will call it that.

From the outset, make no mistake: The official Harvest Homecoming committee is no friend of the swill walk, and bristles when people contact the organizers for information about it. Although in the past, I merely shrugged and considered the committee’s attitude toward the swill walk to be an extension of its customary stodginess on other matters, this year I made it a point to observe the swill walk in progress.

The committee is right on target. It isn’t a pretty picture. In fact, the swill walk is a civic embarrassment, and as part and parcel of a litigious society, it’s probably only a matter of time before something ugly occurs and the torts begin flying. Speaking personally, at a time when many in my sector of the beer business are trying to raise the bar when it comes to responsible beer consumption, the swill walk sadly reminds us that neo-Prohibitionists occasionally have something approximating a valid point, and that the activities of the nation’s mass-market swill merchants are as much of a daily threat to our ability to offer the populace a changed paradigm as those who would eliminate alcohol entirely on grounds of its intrinsic “evil.”

Like many other aspects of life, there surely are evils intrinsic to the consumption of beer. Most of us are devoted to the ideal of lessening these, so why encourage their exaltation?

The way it works is this. Every year on the Friday afternoon of Harvest Homecoming, a style show is held at the riverfront “beer tent” (“swill tent” is more like it) during lunchtime, and the show’s conclusion is the unofficial signal for hundreds of people to begin, or in many cases to continue, drinking while traversing a jagged route through the blocked-off and humanity-packed downtown streets where food and activity booths hold sway.

The ubiquity of gratis Anheuser-Busch advertising paraphernalia, which is generated in-house at the local wholesaler at a scale that would humble the propagandistic Communist and Fascist regimes of old, provides ample evidence as to the underlying grease that lubricates the phenomenon of the swill walk, namely, that the local A-B wholesaler has agreed not to cash the checks written to pay for two-story stacks of Bud Light until the week following the festival’s conclusion, something that is of borderline legality in the state of Indiana.

Meanwhile, duly oiled, the denizens of the swill walk surge through the most congested harvest Homecoming area, participants stumbling from one bar to the next, slamming liquor shots and chugging beer from cans that are seldom recycled while screaming obscenities in proximity to children, then urinating in places that even someone like me – a veteran of Oktoberfest in Munich and Pamplona’s festival of San Fermin – is hard pressed to imagine.

Once I saw a port-a-can being nearly toppled by drunks. Around the corner, bikers clad in ominous black costumes queued a short block away from where this year’s “teen scene” stage was erected. How Pamplona manages to achieve a balance between its children and an invading wave of Euro trash is beyond me; perhaps we might ask, because the New Albany way doesn’t seem to be working.

The family-unfriendly effect of all this is hard to exaggerate in print, and when taken in the context of an overall festival that sadly has devolved over the decades into low, lower and lowest common denominators – a metaphor applicable to the city as a whole – it’s frustrating, indeed, to witness the chaos and know that I’m in the same business.

I’m neither naïve, nor out to bring the furies crashing down on the urine-stained drunks gracefully bellowing at each other during the swill walk. It is not my intention to frown on the profit motives of downtown bar owners, who probably reap several weeks of revenue in three days during Harvest Homecoming, and who are happy to accept largesse as offered by wholesalers eager to see the cash registers hum.

Of course, I well understand that my “good beer” segment of the marketplace is small, but I also maintain that this niche is upwardly mobile and in keeping with humanity’s constructive (as opposed to anarchic) instincts, and furthermore, that it is capable of sense and sensibility in addition to windfall weekend profits.

If NABC’s projected downtown brewing project comes to fruition, I hope to be able to illustrate that beer quality can be good, not bland, and that better beer can be consumed responsibly in a wholesome, entertaining and better atmosphere – which, after all, is the lesson any thinking human being takes away after sitting for a couple of hours drinking beer in a Bavarian beer garden, with playground equipment and young children generally in close proximity. Our future beer sales during Harvest Homecoming will be contained and controlled as far as humanly possible, and we’ll try to offer a higher common denominator. We may fail, but we’ll try.

Disclaimers aside, and in spite of my reluctance to tempt unfavorable karma by saying it aloud, the swill walk that takes place during Harvest Homecoming is aided and abetted by a blind eye to illegality, and while I can understand this coming from the local gendarmes, I find it curious that the state tolerates it.

You’re free to disagree. On this call, I suspect many of you will.

Friday, October 10, 2008

A year later ...

It's Friday, Harvest Homecoming is in full swing, and if you've lived here any amount of time, you know what that means.

October 16, 2007: Harvest Homecoming's "swill walk" emblematic of clashing demographics.

... No single Harvest Homecoming “event” grandly compromises the committee’s goal of a family friendly festival like the Friday afternoon “beer walk,” which might be termed the “swill walk,” and so I think I will.

There has been a great deal of discussion in the community since we firrst considered the topic last year, and if advance notice is to be trusted, I believe there'll be tighter enforcement in all aspects in 2008.

Last year I wrote these words:

If NABC’s projected downtown brewing project comes to fruition, I hope to be able to illustrate that beer quality can be good, not bland, and that better beer can be consumed responsibly in a wholesome, entertaining and better atmosphere – which, after all, is the lesson any thinking human being takes away after sitting for a couple of hours drinking beer in a Bavarian beer garden, with playground equipment and young children generally in close proximity. Our future beer sales during Harvest Homecoming will be contained and controlled as far as humanly possible, and we’ll try to offer a higher common denominator. We may fail, but we’ll try.

By day's end, we'll know how well we passed the test.

Tuesday, October 16, 2007

Harvest Homecoming's "swill walk" emblematic of clashing demographics.

Previously published at the Potable Curmudgeon blog. By the way, my company is not planning on moving downtown. We're planning on expanding into downtown. Somehow this was garbled after the recent newspaper article, but rest assured that we've no intention of changing the current operation.

---

New Albany’s annual Harvest Homecoming festival started life quite small and inconspicuously four decades ago, and it has since grown into what its organizers claim is the second largest gathering of its type in the state of Indiana, trailing only the Indianapolis 500 celebration.

There are numerous themed events for two weeks preceding the yearly parade, then four “booth days” during which streets in the heart of New Albany’s historic business district are closed, yielding to want amounts to an enormous food court with games, information and music thrown in for good measure. At its best, the ideal of Harvest Homecoming is civic-minded and predominantly local in nature, with generations frequenting the same rolled oyster booth or chicken dinner emporium run by the same church or charity.

When Harvest Homecoming took its embryonic shape in the late 1960’s, and unbeknownst to most people living at the time, New Albany’s downtown was about to commence a long, painful and degrading descent into dormancy. As my ruminations today are not intended to constitute an essay about the familiar phenomenon of inner-city urban decay, I’ll leave it at that, and observe that Harvest Homecoming’s governing committee might plausibly say that for a long period of time, certainly by the 1990’s, the festival’s four-day, early October run was about the only game going downtown.

Consequently, Harvest Homecoming has been planned accordingly. Now, with stirrings of downtown revitalization far too strong to be ignored, the plan likely will have to be modified in coming years. Unfortunately, a case can be made that Harvest Homecoming’s demographic and the demographic spearheading downtown revitalization are heading in opposite directions, with potential difficulties that might as well be addressed now rather than later.

For those who have glimpsed a bit of the planet outside New Albany, and who have had the good fortune to be exposed to post-secondary education and its expansion of consciousness, there almost inevitably exists a measure of ambivalence about Harvest Homecoming as the institution has evolved – some would say “devolved – over the years. This ambivalence does not imply rejection of it, but simply a recognition that sometimes the closer one is to something, the harder it is to see how it really looks.

The festival’s stewards are “lifer” volunteers who work hard year-round, and while any fair critique of their performance might point to a deeply ingrained conservatism and a general reluctance to think outside the Bud, their fundamental aim of maintaining a family-oriented annual celebration is admirable.

Admirable, yes, but certainly not easy to ensure, and no single Harvest Homecoming “event” grandly compromises the committee’s goal of a family friendly festival like the Friday afternoon “beer walk,” which might be termed the “swill walk,” and so I think I will.

From the outset, make no mistake: The official Harvest Homecoming committee is no friend of the swill walk, and bristles when people contact the organizers for information about it. Although in the past, I merely shrugged and considered the committee’s attitude toward the swill walk to be an extension of its customary stodginess on other matters, this year I made it a point to observe the swill walk in progress.

The committee is right on target. It isn’t a pretty picture. In fact, the swill walk is a civic embarrassment, and as part and parcel of a litigious society, it’s probably only a matter of time before something ugly occurs and the torts begin flying. Speaking personally, at a time when many in my sector of the beer business are trying to raise the bar when it comes to responsible beer consumption, the swill walk sadly reminds us that neo-Prohibitionists occasionally have something approximating a valid point, and that the activities of the nation’s mass-market swill merchants are as much of a daily threat to our ability to offer the populace a changed paradigm as those who would eliminate alcohol entirely on grounds of its intrinsic “evil.”

Like many other aspects of life, there surely are evils intrinsic to the consumption of beer. Most of us are devoted to the ideal of lessening these, so why encourage their exaltation?

The way it works is this. Every year on the Friday afternoon of Harvest Homecoming, a style show is held at the riverfront “beer tent” (“swill tent” is more like it) during lunchtime, and the show’s conclusion is the unofficial signal for hundreds of people to begin, or in many cases to continue, drinking while traversing a jagged route through the blocked-off and humanity-packed downtown streets where food and activity booths hold sway.

The ubiquity of gratis Anheuser-Busch advertising paraphernalia, which is generated in-house at the local wholesaler at a scale that would humble the propagandistic Communist and Fascist regimes of old, provides ample evidence as to the underlying grease that lubricates the phenomenon of the swill walk, namely, that the local A-B wholesaler has agreed not to cash the checks written to pay for two-story stacks of Bud Light until the week following the festival’s conclusion, something that is of borderline legality in the state of Indiana.

Meanwhile, duly oiled, the denizens of the swill walk surge through the most congested harvest Homecoming area, participants stumbling from one bar to the next, slamming liquor shots and chugging beer from cans that are seldom recycled while screaming obscenities in proximity to children, then urinating in places that even someone like me – a veteran of Oktoberfest in Munich and Pamplona’s festival of San Fermin – is hard pressed to imagine.

Once I saw a port-a-can being nearly toppled by drunks. Around the corner, bikers clad in ominous black costumes queued a short block away from where this year’s “teen scene” stage was erected. How Pamplona manages to achieve a balance between its children and an invading wave of Euro trash is beyond me; perhaps we might ask, because the New Albany way doesn’t seem to be working.

The family-unfriendly effect of all this is hard to exaggerate in print, and when taken in the context of an overall festival that sadly has devolved over the decades into low, lower and lowest common denominators – a metaphor applicable to the city as a whole – it’s frustrating, indeed, to witness the chaos and know that I’m in the same business.

I’m neither naïve, nor out to bring the furies crashing down on the urine-stained drunks gracefully bellowing at each other during the swill walk. It is not my intention to frown on the profit motives of downtown bar owners, who probably reap several weeks of revenue in three days during Harvest Homecoming, and who are happy to accept largesse as offered by wholesalers eager to see the cash registers hum.

Of course, I well understand that my “good beer” segment of the marketplace is small, but I also maintain that this niche is upwardly mobile and in keeping with humanity’s constructive (as opposed to anarchic) instincts, and furthermore, that it is capable of sense and sensibility in addition to windfall weekend profits.

If NABC’s projected downtown brewing project comes to fruition, I hope to be able to illustrate that beer quality can be good, not bland, and that better beer can be consumed responsibly in a wholesome, entertaining and better atmosphere – which, after all, is the lesson any thinking human being takes away after sitting for a couple of hours drinking beer in a Bavarian beer garden, with playground equipment and young children generally in close proximity. Our future beer sales during Harvest Homecoming will be contained and controlled as far as humanly possible, and we’ll try to offer a higher common denominator. We may fail, but we’ll try.

Disclaimers aside, and in spite of my reluctance to tempt unfavorable karma by saying it aloud, the swill walk that takes place during Harvest Homecoming is aided and abetted by a blind eye to illegality, and while I can understand this coming from the local gendarmes, I find it curious that the state tolerates it.

You’re free to disagree. On this call, I suspect many of you will.