Wednesday, October 24, 2018

BEER WITH A SOCIALIST: A "reimagined" Louisville Craft Beer Week omits "craft," emphasizes local brewing.

Regular readers may recall that last year around this time, there still was such a thing as Louisville CRAFT Beer Week.

THE BEER BEAT: Louisville Craft Beer Week VIII begins today ... in Jeffersonville.

Jefferson Airplane has become Jefferson Starship -- strike that, because in reality, it's the other way around with a return to basics, and the redubbed Louisville Beer Week for 2018.

Kevin Gibson tells all at Insider Louisville. I think the change makes sense.

Reimagined Louisville Beer Week will focus on local breweries in 2018

For several years, Louisville Craft Beer Week celebrated beer with various events around the city, but as time went by, it veered away from promoting local breweries, focusing more on beer-centered events at area restaurants and bars with little attention to local beer.

Last year, local breweries essentially weren’t involved.

But this year, thanks to the efforts of breweries in Louisville and craft beer enthusiast David Satterly, we will have a Louisville Beer Week that will be focused on beer brewed in the city.

Satterly, creator of the Kentucky Beer Network, said the event has dropped the word “craft” to differentiate it from its predecessor, with which the new week of celebrating local beer has no real connection. And along with a name change comes the new local focus.

In other words, the emphasis will be on “Louisville beer” as opposed to just “beer” going forward.

Expect brewery collaborations, tap takeovers, trivia events and more, happening each night starting Friday, Oct. 26, and wrapping up on Saturday, Nov. 3.

With no funding and little help other than the participation of the breweries, Satterly, 25, moves forward using baby steps, initially just to re-establish the nine-day celebration as something different from it what it had evolved into.

No comments:

Post a Comment